Using coffee grounds we then created a mark that had more attitude and was, quite literally, rougher around the edges.

Bear Market: Part Two

 Using coffee grounds we then created a mark that had more attitude and was, quite literally, rougher around the edges.

Using coffee grounds we then created a mark that had more attitude and was, quite literally, rougher around the edges.

bear_logo_1-02.png
 We envisioned each location having it’s own unique identity based around a defining feature of each store.

We envisioned each location having it’s own unique identity based around a defining feature of each store.

 Blackrock, Pembroke Street and IFSC.

Blackrock, Pembroke Street and IFSC.

blackrock_bus_cards.jpg
 Example of how it could look on their packaging.

Example of how it could look on their packaging.

 Application of the new identity in their newest store on George’s Street.

Application of the new identity in their newest store on George’s Street.